Following regulation changes in 1968, 1972 saw an eruption of light whiskey in the United States. Seagram’s Galaxy was by far the most celestial release, with slogans like “Look for Galaxy… it’s out there” and “Taste the mellow glow of time in Galaxy Whiskey”, along with appropriate galactic artwork and potentially-spacefaring, contemplative adults. It’s hard to tell from 24 years hence whether they truly thought themselves astronomically different, on the cutting edge of the near-edge of the 21st century, or were just waxing poetic. The ads are charming, in any case. (Working on getting more scans.)
Stay tuned for more Cosmic Booze….